01INCOMING / SOURCE
DROP
ZONEYOU
ZONE
YOU
SEND
- Approved art pack
- Logo
- Symbols
- Source files
Creative production for game studios
Make your
game impossible
to ignore.
Approved game assets in.
Launch-ready creative system out.
Creative production for game studios — from approved game assets to launch-ready campaign, gameplay, operator, social, and sales creative.
MALENO / 01
NO
RULES CREATIVE SYSTEMS
FOR PLAYFUL WORLDS
RULES CREATIVE SYSTEMS
FOR PLAYFUL WORLDS
✦
✦
DROP
02
02
PLAY
LOUD
LOUD
SCROLL
TO PLAY ↓
TO PLAY ↓
BASED IN EUROPE · WORKING WORLDWIDESCROLL TO EXPLORE ↓
KEY ART✳GAMEPLAY✳OPERATOR FORMATS✳FEATURE GRAPHICS✳KEY ART✳GAMEPLAY✳OPERATOR FORMATS✳FEATURE GRAPHICS✳
01THE SHORT VERSION
You bring
the game.
We bring the moment.
Approved game assets in.
Launch-ready creative system out.
Your build is approved. The art pack is ready. Now it needs to show up everywhere, with one strong point of view.
MALENO is the creative-production partner for game studios that want launch energy without a six-month detour. We make key art, gameplay and feature graphics, operator formats, social assets, and launch collateral — then adapt the system everywhere it needs to go.
Explore our capabilitiesBUILT
TO
TRAVEL
TO
TRAVEL
01ATHE DELIVERY SYSTEM
Approved in / launch-ready out
Approved in.
Launch-ready out.
A clear creative handoff that keeps the signal strong from the first approved file to the final launch folder.
02MALENO / PRODUCTION
MAKE
NOISEWE
NOISE
WE
BUILD
- Key art
- Feature graphics
- Operator banners
- Launch adaptations
03OUTGOING / LAUNCH FOLDER
SHIP
ITYOU
IT
YOU
RECEIVE
- Key art
- Banners
- Social assets
- Format variants
- Organized launch-ready files
FROM APPROVAL TO EVERY SCREENLAUNCH / 03
02WHAT WE DO
One idea.
Many lives.
We shape the creative system around your release, then adapt it everywhere your players will meet it.
Key art
that lands.
Hero compositions, store moments, launch banners, and the visual north star for your campaign.
↗Gameplay
with a pulse.
Feature graphics and gameplay captures that make the best part of the game obvious in one second.
↗Every format,
on brand.
Operator tiles, social cuts, sales collateral, and multi-format adaptations that stay unmistakably yours.
↗03ONE SOURCE → MANY OUTPUTS
One master.
Every screen.
We build one approved visual direction, then make it behave across the exact placements your launch needs.
MASTER KEY VISUAL
SOURCE / 01
970 × 250OPERATOR
1 : 1SOCIAL
9 : 16VERTICAL
1200 × 628CAMPAIGN04SELECTED WORK
A little
beautiful chaos.
Built for the scroll, the lobby, the pitch deck, and every screen in between.
04AFLAGSHIP CASE STUDY
CASINO ROBBERY / LAUNCH SYSTEMConcept project / flagship system
One heist.
Five places to land.
Casino Robbery starts with one high-voltage key visual, then carries the same visual signal into operator tiles, display placements, social cuts, and sales-ready launch collateral.
01 MASTER DIRECTION05 STATIC ADAPTATIONS01 LAUNCH SYSTEM
Make a system like this 
970 × 250OPERATOR
300 × 600PORTRAIT
1 : 1SOCIAL
9 : 16VERTICAL
1200 × 628CAMPAIGN05HOW IT WORKS
Fast enough
for the moment.
Clear steps. Quick feedback. A creative system your team can actually use.
Bring the build.
Send the approved game build, art pack, and the one thing you need players to feel.
Build the system.
We turn the approved direction into the formats, placements, and launch collateral your team needs.
Ship the launch.
We hand over clean, launch-ready files with a system your team can keep using after the first drop.
06START SMALL · SCALE SMART
Choose your
starting line.
No mystery bundles. Just a clear first move and room to build.
THE TEST DRIVE
Paid Pilot — €750
1 master key visual + 5 materially different static adaptations.
€750
- One approved master direction
- 5 materially different static adaptations
- One focused feedback round
THE FULL DROP
STATIC LAUNCHPACK FROM €1,200
One approved master direction + up to 12 static adaptations. Larger systems scoped separately.
FROM €1,200
- One approved master direction
- Up to 12 static adaptations
- Larger systems scoped separately
Motion and trailer production available as an add-on, scoped per project.
Need something more custom? Tell us what you’re shipping →
07THE STUDIO
Small studio.
Big signal.
Pogos Kazarian — Founder / Creative Production
MALENO is a tight creative-production studio built for the space between “the game is ready” and “the world has noticed.”
We keep the room small, the feedback sharp, and the work close to the game. That means fewer handoffs, more point of view, and a system your team can actually keep using after launch.
— MALENO STUDIOEST. 2024 · EUROPE
08GOOD TO KNOW
Questions
studios ask.
What do you need from our team? +
An approved game build, existing art pack or brand guide, and a clear idea of where the creative needs to go first. We can help shape the brief from there.
Can we work under NDA? +
Yes. Confidentiality is standard for unreleased builds, art packs, launch plans, and any sensitive studio information.
How do you handle AI-assisted tools and client IP? +
We only use AI-assisted tools when agreed in advance, and we never use client IP or unreleased materials to train public models. Your source files and approvals stay yours.
Do you support localization? +
Yes. We can prepare adaptable layouts and localized static variants for priority markets, with copy supplied or coordinated through your team.
How many revisions and how fast? +
Paid Pilots include one focused feedback round. LaunchPacks are scoped with a clear review cadence, turnaround, and handoff list before we start.
Do we receive source files? +
Yes. Final handoff includes the agreed production-ready exports and organized source files for the delivered system.
✦
✳
09LET’S MAKE SOME NOISE
Have a game
in the works?
Tell us where it’s headed. We’ll tell you what it could look like when it gets there.
hello@maleno.studio ↗